Configuring SEO Features

Varbase bundles several SEO-related enhancements for top-notch search engine optimization.
Varbase SEO Module
Varbase SEO features are bundled through the Varbase SEO module.
GitHub: https://github.com/Vardot/varbase_seo
Drupal.org: https://www.drupal.org/project/varbase_seo​
After building a project using the varbase-project template, you can see the code of the Varbase SEO module in:
project_directory
|-- docroot
    |-- modules
        |-- contrib
            |-- varbase_seo
These modules include:
Module
Purpose
RDF module
(in Drupal core)
Enriches your content with metadata to let other applications (e.g. search engines, aggregators) better understand its relationships and attributes.
​Metatag module and its submodules
Manage meta tags for all entities.
​Pathauto module
Provides a mechanism for modules to automatically generate aliases for the content they manage.
​Redirect module and its submodule
Allows users to redirect from old URLs to new URLs.
​Schema.org Metatag module
Base module for creating Schema.org JSON-LD structured data defined with Metatag module.
​Real-time SEO for Drupal module
Adds Real-time SEO page analysis and configuration
​Script Manager module
Manage JavaScript snippets included in your website.
Google Analytics and Google Tag Manager
When you install Varbase, Google Analytics and/or Google Tag Manager modules can be optionally installed.
[insert screenshot of install optional components]
Google Analytics
The Google Analytics module adds the Google Analytics web statistics tracking system to your website.
The module allows you to add the following statistics features to your site:
Single/multi/cross domain tracking
Selectively track/exclude certain users, roles and pages
Monitor what type of links are tracked (downloads, outgoing and mailto)
Monitor what files are downloaded from your pages
Custom dimensions and metrics support with tokens
Custom code snippets
Site Search support
AdSense support
Demographics and Interests support (formerly known as DoubleClick remarketing support)
Anonymize visitors IP address
DoNotTrack support (non-cached content only)
Drupal messages tracking
Modal dialog tracking (Colorbox)
Access denied (403) and Page not found (404) tracking
Cache the Google Analytics code on your local server for improved page loading times
Enhanced Link Attribution support
User ID tracking across devices
Changing URL fragments can be tracked as pageviews
Debug mode with analytics_debug.js
Google Tag Manager
The Google Tag Manager module allows your site to integrate with Google Tag Manager (GTM) application, which allows you to deploy analytics and measurement tag configurations from a web-based user interface (hosted by Google) instead of requiring administrative access to your website.
To use the module, sign up for GTM and obtain a "container ID" for your website. For development purposes, create a GTM environment for your website.
​
​
​
​

Configuring Pathologic When Going Live

Configuring Security Features

Last updated 10 months ago

Module	Purpose
RDF module (in Drupal core)	Enriches your content with metadata to let other applications (e.g. search engines, aggregators) better understand its relationships and attributes.
Metatag module and its submodules	Manage meta tags for all entities.
Pathauto module	Provides a mechanism for modules to automatically generate aliases for the content they manage.
Redirect module and its submodule	Allows users to redirect from old URLs to new URLs.
Schema.org Metatag module	Base module for creating Schema.org JSON-LD structured data defined with Metatag module.
Real-time SEO for Drupal module	Adds Real-time SEO page analysis and configuration
Script Manager module	Manage JavaScript snippets included in your website.