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10.0.x
10.0.x
  • Overview
    • About Varbase
    • Roadmap
    • Release Cycle and Supported Versions
    • How to Get Support
  • Developers
    • Getting Started
    • Installing Varbase
      • Requirements
      • Installing Varbase locally with DDEV
      • Installing Varbase locally with Lando
    • Understanding Varbase
      • Basic Concepts
      • Core Components
        • Varbase Core
          • Varbase Admin
          • Varbase Page
          • Varbase Security
          • Varbase Webform
          • Varbase Default Content
          • Varbase Tour
        • Varbase Media
        • Varbase Editor
        • Varbase Email
        • Varbase SEO
        • Varbase Workflow
        • Varbase Dashboards
        • Varbase Layout Builder
          • Varbase Landing page (Layout Builder)
          • Varbase Heading Block
          • Varbase Rich Text Block
          • Varbase HTML Code Block
          • Varbase Media (Image/Video) Block
          • Varbase Gallery Block
        • Varbase Components
        • Vartheme Claro
        • Vartheme BS5
      • Optional Components
        • Varbase AI
          • Varbase AI Default recipe
          • Varbase AI Editor Assistant recipe
          • Varbase AI Image Alt recipe
          • Varbase AI Taxonomy Tagging recipe
          • Varbase AI Agents recipe
        • Varbase API
        • Varbase Internationalization
        • Varbase Hero Slider
        • Varbase Carousels
        • Varbase Blog
        • Varbase Search
        • Varbase Social Single Sign-On
        • Varbase Media Twitter
        • Varbase Media Instagram
        • Varbase Content Planner
        • Varbase Bootstrap Paragraphs
          • Varbase Bootstrap Paragraphs Text and Image
        • Varbase Landing Page (Paragraphs)
      • Additional Components
        • Varbase Media Header
        • Varbase FAQs
        • Varbase Reports
        • Varbase Commerce
        • Varbase YouTube Import
      • Development Components
        • Varbase Development
        • Reroute Email
        • Varbase Updates Helper
      • Deprecated Components
        • Varbase Media Hero Slider
        • Varbase Style Guide
        • Vartheme BS4
        • Varbase Total Control Dashboard
    • Configuring a Varbase Site
      • Navigation
        • Defining Active Menu Trail Using Menu Position
      • Using View Modes Inventory
      • Content Moderation and Workflows
      • URL Aliases in Varbase/Drupal
        • Configuring URL Aliases
        • Managing URL Aliases
      • Managing URL Patterns for Multilingual Websites
      • Managing Date and Time Formats to Display Across the Site
      • Using Varbase Layout Builder
        • Creating a Landing Page With Varbase Layout Builder
        • Activating Varbase Layout Builder for Content Types
      • Configuring Pathologic When Going Live
      • Configuring SEO Features
        • Disallow Oembed Media Links
      • Configuring Security Features
        • Spam Protection
        • Password Policies
        • Other Security Kits
        • Flood Contorl
        • Enable HTTP Password Authentication
      • Configuring JSON:API Features
      • Configure Varbase Media Hero Slider
      • Configuring Varbase Media Header
      • Configuring Varbase Mailer Settings
        • Configure Symfony Mailer
      • Configure Level of Logging and Errors
      • Entity Definition Update Manager Class
      • Module Installer Factory Class
      • Configure Ckeditor 5 Media Embed
    • Theme Development with Varbase
      • Understanding The Vartheme Starterkit Theme
      • Creating Your Own Theme
      • Integration of Varbase with Storybook 1.0 - CL Server
      • Integration of Varbase with Storybook 2.0
      • Customize a Varbase Single Directory Components (SDC) In a Custom Theme
      • Local Tasks and Moderation Sidebar
      • Add Preloaded Fonts in Vartheme
      • Command to Install Needed Theming Tools
      • Manually Install Needed Theming Tools
    • Launching a Varbase Site to Production
    • Updating a Varbase Site
      • Understanding Varbase Updater Package
      • Handling Patches When Updating
      • Handling Configuration Updates
      • Updating Varbase to work with Composer 2.0
      • Updating Drush to the Latest Stable Version
      • Version Update Guides
        • Updating Varbase ~9.0 to Drupal 10
        • Updating from Varbase 8.x to 9.x
    • Varbase Patches
    • Frequently Asked Questions (FAQs)
    • Extending Varbase
      • Overriding Varbase
      • Creating Your Own Feature
      • Install Needed YARN and Webpack Tools
      • Compiling Provided Component Styles
      • Check Standards/Practice Coding And Linting
  • Content Designers
    • Accessing the Administration Area
      • Website Environments
    • Dashboard
      • Reports
    • Content Management
      • Create Content
        • Rich-Text Editor “WYSIWYG”
      • Modify Content
      • Delete Content
      • Preview Content
      • Bulk Edit Content
      • Publish Content
      • Authoring Information
    • Content Structure
      • EntityQueues
        • Add a New Term
      • Menu Management
        • Add Menu Items
        • Update Menu Items
        • Adding a Page to the Menu
      • Taxonomies
        • List Terms
        • Add Terms
        • Reorder and Edit Terms
    • Content Translation
      • Translating Content
      • Language Switcher
      • Deleting a Translation
      • Editing a Translation
    • Content Workflow
    • Layout Builder
      • Section
        • Section Styles
      • Block Management
        • Block Styles
      • Reordering Blocks
    • Webforms
      • Create New Webform View
      • Setting up Emails Handler Conditions
      • Setting up Confirmations Message Settings Types
    • Media Management
      • Accessing the Media Library
      • Uploading Media Files
        • Image
        • Remote Video
        • Video
      • Applying Metadata and Descriptions
      • Resizing Images
    • User Management
      • Login & Registration
      • Add User
      • Edit User
      • Delete User
      • Simulating Another User
      • Default Roles and Site Personas
        • Edit Roles' Permissions
        • Managing Roles
    • URL Management
      • URL Aliases
      • Generating URL Alias
      • URL Redirects
      • Domain Redirects
    • SEO Management
      • XML Sitemap
      • Meta Tags in Varbase
      • Disallow Indexing for Content Items
    • Site Configuration
      • System
        • Clearing Varbase Cache
        • Google Analytics
        • Mail Templates
      • User Interface
        • Coffee
        • External Links
        • Gin Moderation Sidebar
        • Layout Builder Modal
        • Moderation Sidebar
        • Shortcuts
        • Taxonomy Manager
        • Tours
        • CL Components
        • Antibot
        • Responsive Preview
        • Navigation Settings
      • Development
      • Varbase Settings
      • Web Services
        • OpenAPI
    • Additional Tips
      • Content Uploading Standards
      • Common Error Handling Tips
      • Glossary
  • Contributing
    • Contributing to Documentation
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On this page
  • Google Analytics and Google Tag Manager
  • Google Analytics
  • Google Tag Manager
  1. Developers
  2. Configuring a Varbase Site

Configuring SEO Features

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Last updated 5 months ago

Varbase bundles several SEO-related enhancements for top-notch search engine optimization.

Varbase SEO module assembles Search Engine Optimization (SEO) Core features and settings. such as Resource Description Framework (RDF), meta tags, automatically generated aliases, redirected old links to new links, Schema.org JSON-LD structured data definitions, and Real-time SEO page analysis.

Google Analytics and Google Tag Manager

When you install Varbase, and/or modules can be optionally installed.

Google Analytics

The module allows you, by default, to add the following statistics features to your site:

  • Single/multi/cross domain tracking

  • Selectively track/exclude certain users, roles and pages

  • Monitor what type of links are tracked (downloads, outgoing and mailto)

  • Monitor what files are downloaded from your pages

  • Site Search support

  • AdSense support

  • Demographics and Interests support (formerly known as DoubleClick remarketing support)

  • Anonymize visitors IP address

  • DoNotTrack support (non-cached content only)

  • Drupal messages tracking

  • Modal dialog tracking (Colorbox)

  • Access denied (403) and Page not found (404) tracking

  • Cache the Google Analytics code on your local server for improved page loading times

  • Enhanced Link Attribution support

  • User ID tracking across devices

  • Changing URL fragments can be tracked as pageviews

  • Debug mode with analytics_debug.js

Custom integrations can also be provided to send custom events and dimensions via:

  • Custom dimensions and metrics support with tokens

  • Custom code snippets

Google Tag Manager

To use the module, sign up for GTM and obtain a "container ID" for your website. For development purposes, create a GTM environment for your website.

The module adds the web statistics tracking system to your website.

The module allows your site to integrate with application, which allows you to deploy analytics and measurement tag configurations from a web-based user interface (hosted by Google) instead of requiring administrative access to your website.

For additional information see: .

Google Analytics
Google Analytics
Google Tag Manager
Google Tag Manager (GTM)
Google Analytics
Varbase SEO
Google Analytics
Google Tag Manager
Varbase Installation Step - Extra Components